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Eight Reasons Not To Miss Dubai Modest Fashion Week

 Burj Park, Downtown Dubai Friday 8th – Saturday 9th December

 Dubai, December 2017: Fresh from successful launches in Istanbul and London, highly anticipated Dubai Modest Fashion Week (DMFW) debuts on 8th – 9th December at Burj Park, Downtown Dubai. Created by the founders of Think Fashion and Red Connect, the two-day event will include an action packed roster showcasing the latest modest fashion trends from an eclectic mix of established and emerging designers from across the globe.

Want to know why Dubai Most Fashion Week is the event every style savvy lady will be hitting this weekend? Try these eight reasons for size…

No. 1 – Spectacular opening show starring supermodel Halima Aden

Starting Modest Fashion Week off with a bang, hijab supermodel Halima Aden is set to star in the opening show – making it a must see event for any self-respecting fashionista. Widely known as the global face of modest fashion, Somalian-born Aden was famously discovered by Vogue Paris Editor Carine Roitfeld; and has graced the catwalks of mainstream fashion designers including Alberta Feretti and MaxMara as well as fronting campaigns for the likes of Nike. Don’t miss the chance to see her in action at the Modanisa Fashion Show 4:30pm – 4:50pm on December 8.

No. 2 – Meet famous faces of the modest fashion industry from across the globe 

With over 100 influencers and celebrities in attendance, it will be more unlikely not to spot a famous face at Dubai Modest Fashion Week. Coming from 5 continents across the globe, notable modest fashion names include hijab supermodel Halima Aden, British icon Dina Tokio, the face of modest fashion Mariah Idrissi, Bollywood celebrity Gauahar Khan, supermodel Tulin Sahin, British Miss Universe Muna Jama and well-known influencers Leena Asad, Melanie Elturk, Manal Rostom, Rumena Begum, Nabiilabee, Habiba da Silva, Sebinaah, Chinutay, Saufeeya Goodson and Safiyah El of Modestroute, Manal Rostom, and Soha MT amongst many others. If shaking a fashion icon’s hand is at the top of the ‘to do’ for the weekend, the Biggest Meet and Greet on December 9 at 8:45pm– 9:10pm is the perfect way to tick this off the #lifegoals list.

No. 3 – Inspirational talks from Sheikha Hend Faisal Al Qassemi & Dubai Design Fashion Council

Grab the chance to gain insight into the industry, learn secrets on the modest movement or simply get style tips from top bloggers at a roster of hotly anticipated inspirational talks and workshops taking place throughout the weekend. Featuring big names and experts in their field, the Talkshow Tent is the place to be for modest fashion fans and budding designers looking for ways to break into the multi-billion pound modest industry.

Sheikha Hend Faisal Al Qassemi on behalf of The College of Fashion and Design will lead a talk show on The Evolution of Abaya – From Local to Global | December 8 from 5:00pm – 5:20pm. Speakers including hijab supermodel Halima Aden, Dina Tokio, Manal Rostom and Haifa Beisesso will take part in From Nike to The Cover of Vogue – Why Representation Matters | December 8 from 8:45pm – 9:10pm. A must see Fashion and Activism: Use Your Platform for Good will bring Sara Al Madani, Isra Chaker, Mariah Idrissi to the stage on December 9 on 1pm-1.25pm. Followed by Style Talks on the 9 December and The Fashion Panel led by Dubai Design Fashion Council and Dubai Islamic Economy Development Centre takes place on December 9 at 6.45pm – 7.05pm.

No. 4 – Over 30 designers from across 5 continents and more than 20 countries

Bringing together the best in modest fashion, the two-day event will see over 30 top designers showcase under breathtaking views of the Burj Khalifa. The talent-packed schedule includes the exclusive show of Modanisa.com, Muslima Wear, Selma Sarı and Raşit Bağzıbağlı, plus live shows from Hilal Oguzkan-talented Turkish designer,Anggia Handmade showing amazing embroidery works, Huw Roman – Japan’s leading modest fashion designer, prestigious leather bag label Doris Dorothea, iconic modest label Fllumae-USA, famous Kuwaiti brand Anotah, as well as contemporary ready-to-wear Malaysian label, aere, and renowned German-designer Meriem Lebdiri’s brand Mizaan. The Emerging Modest Fashion Designer Award supported by The Modist will present the creative works of three finalists on the last show.

On day two see, luxury Australian-based brand Anjilla Seddeqi, teen brand from Canada- Yours Truly, and renowned local label Sara Al Madani presented by The College of Fashion and Design will be on show. The final day will also host an exclusive Wardah Beauty Show, featuring an array of favored modest designers worldwide; Etu, Ria Miranda, Norma Hauri, Zaskia Sungkar and Vogue Arabia’s ‘Modest Muse’ Dulce by Safiya Abdallah (UAE). The closing show will present one-to-watch Sumayya & SSS, Ajmal Perfumes presenting Annah Hariri, Miss Ayshe and India’s first abaya designer Murcyleen Peerzada presenting Bollywood celebrity Gauahar Khan.

No.5 – Get Artsy

As well as live shows and stimulating talks, DMFW will showcase a series of exhibitions dedicated to fashion, photography and painting. Drop by the Art Point between shows to check out the works of WWAGS, Run into Hijab, Mona Munshi, Silver & Soul, Imen Bousnina X Asma Aiad and captivating paintings from one-to-watch artist Sarah Kayed.

No. 6 – Feel like a star for the weekend and walk the #DMFW red carpet 

Kick off Dubai Modest Fashion Week by walking the red carpet like a star, stopping along the way to snap the experience at one of the social media booths located throughout the entrance. After taking in the latest modest trends, visitors can kick back at the various majlis areas with eight food trucks from the likes of NKD pizza, Moshi Puffitos, Royal Crepe and The SPOT.

No. 7 – Show stopping performances from world famous music artists, including Hisham El Hajj 

Bringing Dubai Modest Fashion Week to an unforgettable close, the finale night will see the runway welcome Lebanese artist and world-famous musical icon, Hisham El Hajj. Joining him will be a host of other special guests including musician Salah Kurdi and Sara Elhani, along with Muslim Miss Universe Muna Jama amongst many others.

No. 8 – Entrance is FREE

The best part about Dubai Modest Fashion Week? It’s free. Pre-register now for fast track tickets by heading to www.dubaimodestfashionweek.com

Dubai Modest Fashion Week will take place at Burj Park, Downtown Dubai on Friday 8th from 3.00pm – 10.00pm and Saturday 9th December 2017 from 11.00am – 10.00pm. For full event schedule and to register for free entrance, visit Dubai Modest Fashion Week: www.dubaimodestfashionweek.com


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About Modest Fashion Week

This groundbreaking concept is the brainchild of Think Fashion. MFW started its journey in May 2016 under the name of Istanbul Modest Fashion Week, closely followed by London Modest Fashion Week in April 2017. Attended by influencers, emerging and established brands, burgeoning talents, well-connected buyers from USA, Asia, Europe, Australia & Africa and high-profile guests such as hijab supermodels Halima Aden and Dina Tokio, both events attracted global news headlines from New York Times, Washington Post, Daily Mail, Huffington Post, Vogue Arabia, Kuwait Times, Al Arabiya and Elle USA.

About Think Fashion

Created by two young female entrepreneurs Franka Soeria and Özlem Şahin, Think Fashion is a marketing and events company with the focus on Modest Fashion, serving as The Think Tank of the industry.

About Red Connect

Founded by Arif Ebrahim as a part of Red Event Services, Red Connect was formed to build special event properties unique to the region. Red Event Services is a UAE based award winning events company, one of the biggest names in creative media and events in the GCC region well renowned for delivering distinctive events with excellence. Boasting 13 years in the industry, the Dubai-based company have organized more than 500 events and won over 70 awards.


For media enquiries please contact The Collective Communications:

Georgina Brace – georgina@thecollective-group.com

Stollen Charity Cake Sale on December 8th

Majid Al Futtaim – the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa, and Asia – has announced that Mall of the Emirates and Kempinski Hotel Mall of the Emirates will host the 12th Annual Stollen Charity Cake Sale on Friday 8 December. The much-loved fundraising event invites families and friends for a fun-filled festive experience to support a local good cause.

With 2017 being the official Year of Giving in the UAE, Kempinski Hotel Mall of the Emirates’ Executive Chef, Sudqi Naddaf, and his team of 30 chefs have spent weeks preparing and baking around the clock to ensure this year’s event will be bigger and better than ever, with the goal of selling a record amount of the German fruitcake and raising funds for Emirates Red Crescent.

The festive family event takes place in the mall’s Central Galleria from 10am on Friday 8 December, with the sixty-centimetre-long stollen loaves available to buy whole for AED100 or just AED5 for a delicious slice.

 

Stollen

For more information, please visit: www.malloftheemirates.com, www.facebook.com/MallOfTheEmirates, or www.instagram.com/malloftheemirates.

www.kempinski.com/dubai or www.facebook.com/ kempinskihotelmalloftheemirates

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